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The Market Penetration Guide (MPG) is your interactive and up-to-date resource for understanding and conducting business in various countries and regions.
We are currently constructing a New Market Penetration Guide to help you find the most important data in an easy and quick format. As we complete a country in the New Guide, we will remove the old from this page. Countries available in the New Guide are Brazil, Canada, China, India, Mexico, United States, and Western Europe.
Thank you and we apologize for any inconvenience while we work to make the New Market Penetration Guide more useful for you. If you have any questions or suggestions, please contact Kathryn Fritz at kfritz@AMTonline.org or 703-827-5259.
Start by testing how prepared your company is to work in each market. Click on the country or region name below to access the brief (8-10 minute) self-assessments. These self-assessments will help you identify gaps in your company's knowledge that may hinder the development of your business in these critical export markets and will direct you to the AMT resources that can close these gaps.
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Central Europe Market Penetration Guide
Due to their strong economies, skilled workforce, growing end-user industries, and recent European Union accession, Central European countries represent excellent opportunities for the U.S. exporter. Last updated: 1/11/2007
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Mexico Market Penetration Guide
Mexico's proximity to the United States, coupled with the absence of Mexican machine tool manufacturers, make Mexico a significant opportunity for U.S. manufacturing technology equipment builders. Last updated: 11/15/2007
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Russia Market Penetration Guide
There has been a significant inflow of capital into Russia in recent years from many European investors attracted by cheaper land, labor and higher growth rates than in the rest of Europe. High levels of education and societal involvement achieved by the majority of the population, including women and minorities, secular attitudes, mobile class structure, better integration of various minorities in the mainstream culture set Russia far apart from the majority of the so-called developing countries and even some developed nations. Last updated: 4/25/2007
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South Korea Market Penetration Guide
South Korea’s 30 year trend of strong economic growth, high per capita GDP, moderate inflation and budding end-user industries create an excellent opportunity for U.S. exporters. Last updated: 01/04/2008
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Taiwan Market Penetration Guide
Over the past several decades, Taiwan has evolved from an underdeveloped island into an economic powerhouse, major manufacturer of cutting edge products, and a strong market opportunity for exporters. Last updated: 8/17/2006
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Thailand Market Penetration Guide
Thailand is an excellent opportunity for AMT members, due to its economic growth, free enterprise economy, welcoming foreign investment policies, strong manufacturing technology import market, and budding end-user markets. Last updated: 4/28/2006
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Contact Patrick McGibbon at: pmcgibbon@AMTonline.org
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