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International News From the Field: China

On Oct. 11-14, 2021, the first AMTech Show and Advanced Manufacturing Conference, known as AMTech-AMC, took place at the Shenzhen World Exhibition & Convention Center. AMT was invited to participate with a complimentary booth.
Nov 09, 2021

On Oct. 11-14, 2021, the first AMTech Show and Advanced Manufacturing Conference, known as AMTech-AMC, took place at the Shenzhen World Exhibition & Convention Center. The inaugural event was organized by the CCPIT Machinery Sub-Council, the Guangdong-Hong Kong-Macau Advanced Manufacturing Alliance, and Messe Stuttgart. The event encompassed two halls, combining for a space of about 40,000 square meters. Participants included 218 exhibitors from 11 countries (41% international exhibitors and 59% domestic exhibitors). The event focused on the tremendous opportunities for manufacturing technology created by the new developments in the Greater Bay Area. It is reported that 32,400 people visited the show. Currently, the Ministry of Industry and Information Technology of China has made proactive efforts to encourage, promote, and prioritize:

Several AMT members exhibited, including Mazak, Fanuc, Siemens, Hurco, DMG Mori, Kennametal, and Sandvik. AMT was invited to participate with a complimentary booth. An MTConnect-based demonstration was featured with connected equipment located in Shanghai, Nanjing, and the Shenzhen show site. The machines were from AMT member companies Hardinge, Hurco, Omax, Omega, Kennametal, and Sunnen. The Hurco and Kennametal-connected machines were on the show floor at their booths. This demo system was integrated by private software and CNC technology company iSESOL, with whom AMT works closely. The theme of the AMT booth was “Transformative Technologies for Global Manufacturing.”

AMT participated in the ribbon-cutting at the opening ceremony, and shortly thereafter, a group of VIPs visited the AMT booth, where Li Xingbin presented the MTConnect demo, as well as other digital manufacturing technologies.

AMT’s Li Xingbin presents the MTConnect-based demo to China VIPs AMT’s Li Xingbin presents the MTConnect-based demo to China VIPs

AMT’s Li Xingbin presents the MTConnect-based demo to China VIPs

The focus of AMC, the concurrent conference, was the application of advanced manufacturing technology in the current industrial environment. Due to travel restrictions, AMT President Doug Woods presented a virtual keynote, drawing great attention and interest from the audience of 300.

Doug Woods’ virtual presentation at AMTech-AMC 2021 Doug Woods’ virtual presentation at AMTech-AMC 2021

Doug Woods’ virtual presentation at AMTech-AMC 2021

On the second day of the show, Li Xingbin presented “Transformative Technologies – An Essential Path for Manufacturing Development” at the Summit of Green Manufacturing & Smart Manufacturing, hosted by China Industry News, a leading newspaper publisher covering manufacturing in China.

The interest in transformative technologies and AMT’s views were of high interest, as indicated by an interview from the official media of the show, Vogel MM publisher. Li Xingbin introduced the exhibits and technologies of AMT member companies displayed at the show, talked about the importance of transformative technologies to the traditional manufacturing industry, and discussed the market potential in Southern China.

Li Xingbin being interviewed by Vogel Media at the AMT Booth Li Xingbin being interviewed by Vogel Media at the AMT Booth

Li Xingbin being interviewed by Vogel Media at the AMT Booth

The inaugural AMTech-AMC event went well for both AMT and our exhibiting members. The market potential in the Greater Bay Area for manufacturing technology cannot be overstated, and AMT is looking at deeper involvement in the show next year to better facilitate market access for our members.

For more information, please contact Fred Qian at fredqian@AMTchina.org

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Author
Fred Qian
General Manager - Shanghai Technology and Service Center of AMT
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